Jasmine Moradi – Behavioral Science & UX specialist, to Bird Incubator mentor network

We have scientifically proven the enormous power of in-store music, and what does the future hold for sound in spaces? I sat down with Jasmine Moradi, Founder of SpaceSonology, and Former Head of Research at Soundtrack Your Brand (SYB) to talk about the impact of sound on in-store sales. Here’s how it went: You have conducted some incredible […]
WTF is up with Twitter’s new refresh sound?

Your Local Cafe Is Probably Streaming Music Illegally (Bloomberg) When I refreshed my Twitter feed the other night, something felt… off.The gesture was the same. The swipe was familiar. But the sound? Not so much. At first, I thought it was background noise — maybe a Netflix episode playing nearby or a strange stomach growl. […]
Your Local Cafe Is Probably Streaming Music Illegally (Bloomberg)

Your Local Cafe Is Probably Streaming Music Illegally (Bloomberg) Artists are losing billions because small businesses use personal Spotify or Apple Music accounts. Artists and record companies lose $2.7 billion in revenue annually because small business owners typically stream music from personal accounts at cafes or barber shops rather than a commercial-use license. Music makers earn […]
Take Control Of Your Speakers

Take Control of Your Speakers: Why Sound Is the Untapped Superpower in Retail By Doug Marshall, CEO & Founder of AltauraFeaturing Jasmine Moradi, Founder of SpaceSonologyFormer Head of Research at Soundtrack Your Brand We’ve Spent Centuries Designing for the Eyes. We’ve scientifically proven the enormous power of in-store music. But what does the future of […]
How to design Space for our Ears to Increase BrandSpace and Workplace wellbeing

How to design Space for our Ears to Increase BrandSpace and Workplace Wellbeing https://youtu.be/DwsEGc7noKw?si=UKhOQq9dyKX5b4XO How to design Space for our Ears to Increase BrandSpace and Workplace wellbeing |Jasmine Moradi It is time to “Scientifically start designing space for our ears, and emotions it evokes, to improve the well-being in our workplaces” – Jasmine Moradi Place: […]